Save Time & Effort: Connect WooCommerce and Amazon Easily – Thanks to magnalister

Selling conveniently on Amazon via WooCommerce and automating follow-up processes – this works very well with the magnalister plugin. It’s not for nothing that magnalister has become one of the leading interface plugins for webshops and various online marketplaces such as Amazon, eBay, Etsy or Kaufland. With magnalister, you do not only connect the German Amazon marketplace to your WooCommerce store system for WordPress – or other store systems such as Shopify or Shopware. Magnalister is also compatible with Amazon platforms in other countries, including Spain, Italy, Austria, France, the UK, Canada, Poland, Sweden and the USA. So should you intend to sell internationally via WooCommerce on Amazon, magnalister offers you great opportunities as well.

Benefit from the following magnalister core features:

• Product upload: Upload products directly from your online store to marketplaces and price portals
• Price synchronization: Prices are matched fully automatically or individually (per marketplace)
• Inventory synchronization: Always up-to-date stock levels between store and marketplaces
• Automatic order import: Import and manage marketplace orders
• Attribute matching: Match product variations and features with marketplace attributes
• Order status matching: Automatically match order status (e.g. “shipped” or “canceled”) with marketplaces
• Invoice upload: Send invoices created in your online store or by magnalister to marketplaces*
• Interface customization: Customize the plugin via so-called hook points as you desire

You can test the full functionality of the magnalister plugin in a 30 day free trial without any obligations. During this test phase, our friendly and competent customer service will help you get started in a free on-screen training session, if you wish.

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Inhaltsverzeichnis

Multiply your reach with our WooCommerce Amazon integration

magnalister’s WooCommerce-Amazon interface: The core features explained

Sell internationally with the magnalister WooCommerce plugin

Test magnalister now and conquer Amazon

WooCommerce Amazon Integration Plugin: Supported Systems

We assist you with the setup of our plugin free of charge

WooCommerce, Amazon and magnalister: An unbeatable team

Multiply your reach with our WooCommerce Amazon integration

Connect the online giant Amazon to your WooCommerce store system and take your chance on one of the most important and popular sales channels on the web. List your products on the Amazon marketplace directly from your WooCommerce store with just a few clicks. You can automatically import Amazon orders, manage order statuses, as well as invoices and inventory – all centrally via your store backend. magnalister can be fully integrated in this process.

TEST THE WOOCOMMERCE AMAZON INTERFACE NOW IN A 30 DAY FREE TRIAL

magnalister’s WooCommerce-Amazon interface: The core features explained

If you already run your own WooCommerce online store and want to sell on Amazon, you came to the right place. Start and automate your sales on Amazon with just a few clicks. Get to know our plugin features that are optimally adapted to WooCommerce and Amazon now. This way you will become a successful Amazon merchant and even more so you will enjoy maximum comfort and efficiency.

Product Upload: Submit products to Amazon automatically and efficiently

The product upload is a central feature of our Amazon multi channel interface. You decide whether you want to upload selected products or entire categories. Products can be customized before they are submitted. You can therefore rewrite titles or item descriptions or add additional product images.

The product upload via magnalister works in two steps:

1. Preparing your store products for upload

Here you have two options:

• Request inclusion in the Amazon catalog for new products, including attribute matching
• Match products with the Amazon catalog

Matching features can make preparing your products for Amazon much easier. Product matching allows you to match already existing items to Amazon using a unique identification number (GTIN, EAN, UPC, ISBN, MPN) and then upload them. Item title, product description and product attributes are taken from the Amazon catalog in this case.

Attribute matching will help you to prepare new products very easily. We will discuss this feature in the following section.

Once you are done with the product preparation, you can save everything in the magnalister plugin.

Now follows step two.

2. Uploading your products

In the “Upload” tab you will see the correctly prepared products, including the most important information, for example, stock levels and prices, as well as your chosen way of preparation (inclusion vs. matching). After you have selected the desired items, you can submit them to Amazon individually or simultaneously.

Attribute matching: Match product features (like “size”) and variations (like “color”) with Amazon

This feature saves a particularly large amount of time during product preparation. Attribute matching offers a unique opportunity: You can create product variations and features as early as in the product preparation stage so that they are accepted by Amazon.

This may sound trivial at first, but it touches on one of the biggest pain points of online retailers in the Amazon marketplace: Custom product attributes such as “size” or “color” often differ from the attributes that the online giant allows. By using magnalister to match Amazon attributes with your store attributes beforehand, you save yourself time and also the frustration of frequent error messages on the Amazon interface after product uploads. In the end, the sentence “Your products were successfully submitted” is always a pleasure to read.

Another advantage of attribute matching: The correct assignment of product variations and features is very beneficial for visibility on Amazon. This is because many buyers use the filter feature, which in turn accesses the product attributes.

For example, if a customer is looking for a blue sneaker in size 40, he can use the filter to refine his search on Amazon in a way that only exact matches are displayed. If your products lack attributes like color or size, they will not be displayed. Thanks to attribute matching between the online store and Amazon, you as a retailer have the opportunity to be included in the customer’s filtered search results. It is hence very likely that the purchase rate is higher for a product with complete attributes.

Price synchronization: Automatically equal prices on marketplaces like Amazon as desired

If you wish, you can synchronize current prices directly from your webshop to Amazon and many other marketplaces via magnalister. You can either synchronize price changes uniformly from the web store to all connected marketplaces or you can offer one and the same product at different prices on different marketplaces.

In the case of different prices, you can define these directly via your store system using price or customer groups. It is possible to configure percentage or fixed markups respectively reductions for each of the connected marketplaces in the magnalister plugin.

Update and synchronize inventory via the WooCommerce-Amazon interface

Manage the inventory in your webshop or the connected inventory management system conveniently from a central location: Thanks to the magnalister inventory feature, your store inventory is always up-to-date. The tool compares the inventory with Amazon and all other connected marketplaces.

How it works: When orders are imported, magnalister identifies the webshop product using the stock keeping unit (SKU). If the product and SKU match the product purchased on Amazon, magnalister reduces the stock of the webshop product. Inventory management systems that are connected to your store system and thus access the store’s data can then also seamlessly synchronize the content.**

Another small but helpful detail: If you want to discontinue a product on Amazon for a while, but still want to offer it in the webshop, you can do this by using the “Inactive items” option.

If you do not want to use the inventory synchronization, it can also be deactivated.

Automatic order import: Import and manage Amazon orders

With the help of automated order processing, you import all Amazon orders directly into your WooCommerce store system. If you use the service “Fulfillment by Amazon” (Amazon FBA), an FBA note is stored. In addition, the Amazon order number (order ID) is saved in the order details. This makes it easier to assign and select orders in general. In addition, our plugin ensures that the important information such as shipping and payment method, which Amazon submits, is also captured and understood by your store system and correctly stored with the respective order.

You can inform Amazon customers about the order status using email templates – directly and automatically from your store system, if desired. magnalister even provides placeholders to facilitate the creation of notification messages.

Order status matching: Submit the order status from WooCommerce to Amazon

Amazon customers can check the current order status in their customer account, for example this would show as “shipped”. The online giant also requires this information to determine your shipping reliability. It is therefore particularly helpful to be able to submit order status changes such as “shipped” or “canceled” directly from the store to Amazon. The shipping company and the tracking code are also captured in the process.

You benefit from this feature twice: Not only does it make things easier, but at the same time, by fulfilling Amazon’s requirements, your chances for a better ranking increase – and also you become eligible for the popular Amazon Buy Box (shopping cart field), which is not automatically displayed for all products.

Invoice upload: Submit invoices to Amazon

As part of Amazon’s sales tax service – featured in the so-called VCS (Virtual Customer Service) program – sellers can provide invoices to their buyers in two different ways: Amazon can provide the invoices including sales tax, or sellers can upload the invoices themselves while Amazon only handles the sales tax calculation (VCS-Lite). You can find more information about the Amazon VCS program here.

If you create the invoices yourself, you can upload them directly from the store to Amazon using magnalister. You can choose the type of invoice submission yourself: There is the option to generate invoices from the magnalister invoice wizard or from the store system itself before having them sent to Amazon.

Hook Points: Customize your Amazon interface

In certain cases, it is possible to customize the interface using so-called hook points. Hook points allow you to insert your own programming code into the plugin in order to redefine certain functions. Using the update-safe hook points, you can customize the WooCommerce-Amazon interface to fit your exact needs and workflow. For example, if certain order information is so important that you want to output it in custom fields in your store backend, magnalister allows you to customize that. Another use case arises when a marketplace issues special information (for example, a marketplace-specific order number) that magnalister does not submit by default. This information can then be sent individually using hook points. This ensures that your products are displayed optimally on Amazon at all times.***

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Sell internationally with the magnalister WooCommerce plugin

If you want to tap into the international Amazon platforms, then you can do so easily with magnalister. Currently (as of January 2022), we support the following international Amazon marketplaces:

• Amazon Netherlands
• Amazon UK
• Amazon USA
• Amazon Canada
• Amazon Austria
• Amazon Italy
• Amazon France
• Amazon Spain
• Amazon Australia
• Amazon Singapore
• Amazon Poland
• Amazon Sweden

Special internationalization features of magnalister make selling in other countries and currencies easier. The WooCommerce-Amazon integration can instantly upload your products with the correct local currency. It also reduces difficulties with languages by drawing on the available languages stored in the web store and in the products.

Test magnalister now and conquer Amazon

Did the features of the magnalister plugin convince you? Then you can give our interface a dry run! Start selling your products on Amazon now with unparalleled simplicity and automate as many processes as possible.

With just a few clicks, you can connect your first Amazon marketplace to your WooCommerce store system. If you wish, you can even connect multiple, international Amazon marketplaces. Our plugin is available for the majority of popular store systems. Test magnalister now in a 30 day free trial with all features.

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WooCommerce Amazon Integration Plugin: Supported Systems

What you can expect from the magnalister plugin: A holistic and fully integrable software solution for product listing and order management on various store systems. To achieve this on a professional level, we have been working with the most popular store system providers for years.

The magnalister plugin can be installed easily. It seamlessly integrates into your store backend**** and interfaces with many basic features of your preferred store system. If you ever change store providers, you don’t have to get used to a new interface – the “look & feel” of the plugin is the same across different platforms.

magnalister is currently available for the following store systems:

• Shopify
• Shopware
• WooCommerce
• PrestaShop
• xt:Commerce
• Magento 1
• Gambio
• modified
• osCommerce
• Commerce:SEO

We assist you with the setup of our plugin free of charge

Building a sales channel on the internet and selling your products on the largest platforms all over the world – shouldn’t be complicated if you ask us. But we know: When starting out in ecommerce or on platforms like Amazon, eBay, etc., many questions arise.

Our friendly team of experts will personally assist you right from the start. You have the possibility to set up the plugin together with our customer service and optimize it for your needs at any time – even in your 30 day trial phase. We will also answer any questions you may have about connecting Amazon to your webshop.

Please feel free to contact us:

Phone: +49 (0)30 / 120 76 74 12
E-mail: support@magnalister.com
Live chat: https://www.magnalister.com/en/

WooCommerce, Amazon and magnalister: An unbeatable team

We are a close development partner of Amazon. As soon as the company changes sales processes or introduces new features (such as Amazon VCS), our interface will be prepared for this. We always carefully consider which future developments make sense and are needed for our merchants. Thus, we ensure the continuous optimization of our tool.

Regular plugin updates for all supported store systems are part of our customer service. This also includes notifying you early on about innovations at Amazon & other platforms via our customer newsletter. On our blog, we keep you up to date regarding Amazon topics and other relevant news. In addition, we give you tips & tricks to place your products on Amazon in the best possible manner.

Finally, a brief overview of what merchants have achieved by using our interface solution:

Since 2009, merchants have uploaded over 105 million products to marketplaces like Amazon, eBay, Etsy and many more.

Over 3.4 billion dollars in order imports have already been turned over with our interface solution – all thanks to us.

Through the connected marketplaces, merchants have thus far reached over 110 million customers internationally.

Convinced? Then list your products on Amazon via our interface today.

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* Prerequisite: Participation in the Amazon VCS program

** The feature description may vary depending on the connected third-party system (for example, merchandise management)

*** The customization via hook points requires programming knowledge

**** Integration options and features depend on the store system